Goes on sale next year
Honda is gearing up for the launch of the 2015 Civic Type R by releasing a new teaser campaign that will attempt to build hype for the upcoming model.
While the video only shows the concept, Honda says the production model will have "bold and aggressive styling reflecting the strong performance characteristics for which the marque is renowned." Honda UK's Head of Marketing, Olivia Dunn, went on to say "The new Type R promises to be the most extreme yet, it's born from racing and it pushes the boundaries. This new campaign encompasses this spirit perfectly, with Disruption the ideal curtain raiser in setting the energy and adrenaline levels very high."
As we have previously reported, the Civic Type R will go on sale next year and Honda has already confirmed it will feature a turbocharged 2.0-liter engine that develops at least 280 HP (206 kW).
While the video only shows the concept, Honda says the production model will have "bold and aggressive styling reflecting the strong performance characteristics for which the marque is renowned." Honda UK's Head of Marketing, Olivia Dunn, went on to say "The new Type R promises to be the most extreme yet, it's born from racing and it pushes the boundaries. This new campaign encompasses this spirit perfectly, with Disruption the ideal curtain raiser in setting the energy and adrenaline levels very high."
As we have previously reported, the Civic Type R will go on sale next year and Honda has already confirmed it will feature a turbocharged 2.0-liter engine that develops at least 280 HP (206 kW).
Source:
http://www.worldcarfans.com/114062477228/2015-honda-civic-type-r-to-be-the-most-extreme-yet-video
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