Monday, May 17, 2010

Next-generation Honda Civic delayed until 2011

News, but not unexpected news, the current Civic is still extremely competitive....
We’re in dire need of a redesigned Civic (gotta admit, we're coming due....); however, according to John Mendel, American Honda Motor Co.’s executive vice president, the redesigned Honda Civic won’t arrive until 2011 (as a 2012 model of course). The schedule is well past the typical five-year product line for the compact car.

Mendel said that changing market conditions and tougher fuel-economy regulations have affected the development of the next-generation Honda Civic, which was originally scheduled to arrive this fall.

Mendel now says that the redesigned Civic will be unveiled sometime next-year, although he declined to give a specific timeline.

“In general, we are not changing cycles,” he said. “We change vehicles as need be. The ability to do something based on more current information is better than waiting a full model cycle. Some of that is being able to have the opportunity to change [based on] what you see happening in the marketplace.” (in other words, they don't want to just put something out to stay competitive, they want to make sure that they stay ahead of the pack....)

The Honda Civic sells about 1 million units a year globally, with the U.S. accounting for one-third of those sales.

Source;
http://www.egmcartech.com/2010/05/17/next-generation-honda-civic-delayed-until-2011/

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