Honda can’t keep up with orders for its light trucks, says vice president

Honda’s inventory for light trucks is low – a sign of revitalized consumer confidence, according to Executive Vice President John Mendel. In an interview at the Moving Ahead sustainable-transportation conference, Mendel said that inventory is very short on the light-truck side, “whether it’s Pilot or Ridgeline or Odyssey or CR-V.”

He said that the demand for light trucks appears to be increasing for the company as well as for the industry. He pointed out that this demand is even higher than the car segment. Honda, including Acura, recorded a 33% gain in US truck sales in April 2010 compared with April 2009.

Last month, total Honda sales rose by 13%. For the first four months, Honda’s US truck sales increased by 13%, compared with a 12% increase for both Honda and Acura. Total US light-truck sales increased by 24% in April and 15% for the first four months. Meanwhile, sales of all US vehicles improved 20% in April and 17% for the first four months.

Source;
http://www.4wheelsnews.com/honda-cant-keep-up-with-orders-for-its-light-trucks-says-vice-president/