http://thehondaportal.blogspot.com/2010/11/rumours.html
If you had any thoughts that Honda might be having misgivings about the truck business, banish them. The youth-oriented Element crossover may be dying, but the Ridgeline pickup will go on.That's the word from Executive Vice President John Mendel of Honda's U.S. unit, who was quick to squash rumors that Ridgeline, the brand's quirky little truck, could be next on the chopping block. Honda sold 16,142 Ridgelines last year, almost the same as in 2009, but paltry in comparison to truck models from other makers. Toyota, for instance, sold 106,198 of its small Tacoma pickups. General Motors sold 24,642 of its Chevrolet Colorado small pickup truck.
Mendel says Ridgeline has developed a strong following and it increases Honda's "share of garage." It's small truck, yet has a four-door cab, a short bed and a hidden compartment in back.
"We think we have a ways to go on the Ridgeline," he said. It increases Honda's "share of garage." But he wouldn't say when, or commit, to a next generation build for Ridgeline. Honda announced late last year that it will kill the Element, a practical, boxy crossover originally aimed at surfers, bikers and other youthful fun seekers.
Source;
http://content.usatoday.com/communities/driveon/post/2011/01/honda-ridgeline-element-retained/1
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